This week on South by sea, we want to take a second and tackle some uncharted territory.

you see the pictures of girls enjoying their custom sxs shirts, but what goes on behind the scenes?

our campus managers, are a great resource on college campuses nation wide. so, let us introduce you to one!

Meet, Alexa!

We'll go ahead and let her do the talking and give you the inside scoop on all things cm!


Q: so, first off, how did you hear about south by sea?

a: My adventures with South by Sea first started the summer going into my sophomore year at Illinois Wesleyan University. During that summer, I was babysitting for a family in my hometown and I had to get there super early in the morning (before the kids were even awake). Naturally, I decided to do some online shopping and before I knew it, I had stumbled upon South by Sea while looking for Sigma Kappa shirts. After buying a t-shirt I was absolutely in love with (and still wear over a year later), I began exploring the website...

q: which brings us to the next question, what made you decide to become a campus manger, or how did you find out about the opportunity?

a: Well, after online shopping, I came across the tab for "campus managers". I noticed there wasn’t one for IWU and decided to apply just for the heck of it. Within a few days, I had an interview and was hired! I loved how I had the opportunity to create new and exciting clothing for my chapter and different chapters at my school.

q: what was it like after you became a campus manager?

a: During the fall semester of my sophomore year, I joined the Fraternity and Sorority Programming Board and had my first big order of the year with our Greek life homecoming shirts! Eventually, I became Social Chairman for my sorority and the Executive Vice President of College Panhellenic Council, as well as Executive Director of the Fraternity and Sorority Programming Board. As I got to know more people on campus, more orders started coming in and SXS was starting to become popular through word of mouth.

q: what is your favorite part about being a cm? 

a: Being a Business major with a concentration in Marketing, being a campus manager for South by Sea felt like a natural fit to me! The best part of being a campus manager is seeing all of your hard work literally walking around campus on any given day.



q: so, you must have learned a lot taking on this role?

a: Yeah! This position is teaching more so much more than I ever expected it to! It’s one thing to learn about marketing and finance in a class, but it’s totally different actually being able to apply it to what I’m doing while still in school.

q: how do you see this helping you in the future?

a: Being a campus manager is such an easy way to add relevant and beneficial experience to my resume, and love doing it at the same time.

q: is there anything you are looking forward to coming up?

a: In just a few weeks, the Airstream is coming to IWU and I’m so excited to share South by Sea here live and in person! 


A huge thank you to our awesome CM Alexa over at iwu!

If you or anyone you know might be interested in becoming a cm too, feel free to reach out to us or find out more now!